Showcasing how we are making the shift to digital-first intelligent customer experiences that deliver rewards & incentives instantly, seamlessly and exactly where your customers need them most.
Traditional incentive programs lose visibility the moment a card is distributed, leaving a massive data void. Discover how next-generation connected incentives and item-level validation bridge the redemption gap—allowing brands to track ROI, guide customer behavior, and transform one-time transactions into long-term engagement. Download the Infographic
MELVILLE, NY and ST. PETERSBURG, FL | MARCH X, 2026 — ProHealth Connect (“PHC”) and SKUx today announced a strategic partnership to enable item-level commerce orchestration at the retail checkout. This collaboration integrates PHC’s healthcare benefits and Over-the-Counter (OTC) program expertise with SKUx’s SKUPay®—a platform providing item-level offer precision, tender innovation, and support for emerging payment rails.
ATLANTA and ST. PETERSBURG, Fla., Feb. 27, 2026 /PRNewswire/ — Today InComm Payments and SKUx (“SKUx”) jointly announced a strategic partnership to revolutionize digital payment distribution. By combining real-time, item-level controls with blockchain-backed transparency, the collaboration will streamline financial aid delivery, consumer packaged goods (CPG) and retail promotions, and empower next-gen emerging payment solutions. By leveraging each company’s unique patented capabilities,
Global digital wallet transaction values are projected to reach $16 trillion by 2028. In parts of Asia, adoption already exceeds 80%, and in India, UPI was processing more than 20 billion transactions per month by late 2025. As digital wallets evolve from simple payment tools into broader financial platforms, competition is intensifying. Yet the most
As disasters across the United States grow in frequency, intensity, and cost, our nation faces a critical challenge: how do we deliver relief faster, more efficiently, and with greater accountability? Forecasts show that without new strategies, losses of life, property, and community stability will continue to rise—demanding bold action and a reimagined approach to preparedness
Published by Trisha Asgeirsson – President, SKUx You don’t need an 18-month roadmap to address the rejection of your loyalty program. You need three tactical moves you can execute this quarter. Action 1: Run a parallel instant reward pilot Don’t overhaul your entire program yet. Test instant rewards alongside your existing system. Pick one customer segment or one product category. Deliver instant digital rewards – $5-10 virtual
Published by Trisha Asgeirsson – President, SKUx 46% of Gen Z live paycheck to paycheck. That single statistic explains why your points program is failing. The financial pressure is real Gen Z came of age during economic chaos – the 2008 recession during childhood, COVID-19 as they entered the workforce, then record inflation from 2021-2023. They carry student debt, face
Published by Trisha Asgeirsson – President, SKUx Generation Z has made their position clear: they want cash, not points. In a 2025 Bank of America survey, 70% of credit card holders said cash-back is the best perk a card can offer. Among Gen Z cardholders specifically, 43% picked cash-back as their favorite reward, compared
Published by Trisha Asgeirsson – President, SKUx The breakage model is failing The numbers are stark: 23% of all rewards cardholders left rewards unused in the past year. More than 1 in 10 Gen Z cardholders never redeem their points at all- the highest of any generation. Your CFO may love this. That 20-30% of
Published by Trisha Asgeirsson – President, SKUx 85% of Gen Z made a mobile payment in 2023. If your loyalty program can’t deliver rewards to their phone in under 60 seconds, you don’t have a loyalty program – you have a liability. Mobile isn’t a channel – it’s the channel Gen Z never knew a world without smartphones. They don’t “go online” – they’re always online. Shopping, banking, learning, socializing, it all
HOUSTON, Texas and MIAMI, Florida | November 5, 2025 Future Proofing America (“FPA”) and Payments As A Lifeline (“PaaL”) have jointly announced an alliance in an integrated financial technology platform for real-time payments distribution, data, tracking, impact reporting, and protections against waste, fraud, and abuse – to transform America’s current public, private, philanthropic resource distribution
Published by Trisha Asgeirsson – President, SKUx The Need for Now Scenario A: You’re told you’ll earn points that will accumulate over time, eventually allowing you to redeem rewards in a few months. Scenario B: Your phone immediately buzzes with a $10 digital reward card you can use on your next purchase. Which feels
