SKUx Appoints Proven Retail and Growth Executive Jay Loeffler as Chief Growth Officer Amid Rapid Company Growth
ST. PETERSBURG, Fla., September 9, 2026 – SKUx, the leader in Verified Commerce™, today announced the appointment of Jay Loeffler as Chief Growth Officer. Loeffler joins the executive team during a period of rapid growth to scale the company’s Verified Commerce™ Offerings, advance commercialization, develop strategic distribution and channel partnerships, and drive the company’s next phase of market expansion. SKUx is transforming the retail ecosystem by connecting digital value to real-world purchases with precise, item-level control. The company’s patented SKUPay® technology creates a modern transaction-intelligence layer above the point of sale, separating transaction execution from transaction intelligence. By moving eligibility rules, value funding and verification away from legacy POS systems, SKUx enables retailers and brands to replace fragmented coupon processes with secure, efficient and programmatic offers at scale. Loeffler has been connected to SKUx since its founding, first as an early advisor and later as President and a member of its Advisory Board. In those roles, he helped commercialize the platform and establish relationships across the payments and commerce ecosystem. “SKUx is at a pivotal point: the technology is ready to transform the retail ecosystem, and the market is demanding greater transparency, accountability and control,” said Jay Loeffler, Chief Growth Officer…
