Marina is a senior executive leader bringing diverse and extensive experience in merchant strategy and execution, with a proven track record of creating transformational new lines of business across all aspects of the broader payment, grocery, and big box retail ecosystem. She joined SKUx after nearly seven years at Blackhawk Network where she led global product marketing focused on developing new products and services based on emerging market needs and trends. Prior to Blackhawk Network, Marina ran financial services at HEB Grocery Company and led global treasury programs and the global expansion of Walmart Financial Services, negotiating global commercial contracts and playing a pivotal role in the rollout and success of Walmart’s directed spend platform.

Marina is regularly called upon to speak or provide industry expertise, including in such forums as Women in Incentives, Women in Payments, the Incentives Gift Card Coalition, the FTC’s Stop Senior Scams Act Advisory Committee, and the Retail Gift Card Association, where she also served as a past Chair. She has been interviewed and quoted in numerous publications, including Forbes, US News & World Report, HR.com, Wise Marketer, and Customer Think.