Joe Zerella

Director of Client Partnerships

Joe Zerella has extensive experience across a wide range of media, direct marketing, in-store and shopper analytics solutions, working with leading consumer brands and retailers.

Before joining SKUx, he served as director of national accounts for Mspark, a leading provider of integrated advertising solutions. He has also held senior positions with Synergistic Marketing and Valassis.

Industry Experience: Consumer Packaged Goods (CPG), Direct Response/DTC, QSR/Restaurants, Financial Services, Communications, Retail

Specialties:

• New Business Development
• Sales Hunter
• Sales and Account Management
• Integrated Media Planning and Execution
• Shopper Marketing Solutions
• Walmart Shopper Targeted Programs
• Digital Solutions (media & promotion)
• Market Research and Analytics
• Retail Media and In-Store Advertising