SKUxchange: How It Works
Manage your entire offer life-cycle from issuance to redemption
Initialization
Digital offer content is run through our patent-pending protocol where it is normalized, serialized, and given an individualized SKUx ID for tracking.
Distribution
Offer content is pushed to the blockchain-based SKUx Warehouse and readily available for distribution across industry from SKUx Retail and Platform partners.
Redemption
Upon check-out, the serialized offer is redeemed and the SKUx Warehouse is updated. SKUx Brand and Platform partners have real-time access to the same redemption information.
Settlement
Settlement happens in near real-time with each successful transaction. SKUx sends settlement amounts in USD to balance the transaction. SKUx does a “Net Settlement,” “End of Day,” or “Period” depending on each partners’ process.
Reporting
Issuance to redemption SKU-level consumer data is available in real-time via the proprietary SKUx Analytics. Consumer engagement tools are available via selectable KPI’s and user friendly, customizable settings for hyper-targeting customers.
The SKUx Suite of Products
Hyper-Targeted, Brand-Direct Offer/Promotion Content
Creation, Serialization and Normalization of Offers
Blockchain Encrypted Offer / Promotion Database
Offer Query, Data Capture, Tagging & Predictive Modeling
Offer / Promotion Redemption and Reconciliation
Secure Payment Distribution Between Parties
Retail Level SKU and Customer Data Reporting
Next-Gen Consumer Engagement and offer Delivery via AR
Intuitive Tools
Setting up and managing your SKUx account is simple and intuitive.
We’ve created selectable KPI’s and user friendly, customizable settings for your promotional offers.
Analytics for Consumer Engagement
It’s hard to breakthrough to today’s shopper, but consumer engagement is at the very core of SKUx. Our platform allows you to engage your customer like never before, identifying shopper trends to better incentivize purchases when it matters most.
Statistics & Reporting
SKUx Analytics offers real-time and historical views into your data to help you achieve or exceed your marketing ROI. Statistics can be accessed 24/7 via a customized dashboard.
“Ultimately as we move forward into a digital future more and more double-spend problems will manifest themselves. The only solution is functionally a trust network – blockchain. We can call it an association, or standardizations but ultimately it’s a function of trust within a group of like minded profit models and non-differentiated entities within the same industry.”
~ Moshe Joshua,
SKUxchange CTO