How It Works
Introducing SKUPay™
The SKUx platform gives you 100% control over your offer – from issuance to redemption.
Initialization
Digital offers are run through our patented platform, where they are normalized, serialized, and given an individualized SKUx ID for tracking.
Distribution
Offers are pushed to the blockchain-based SKUx Warehouse and readily available for distribution from our retailer, brand, and agency partners. Offers can be distributed towards any audience – from Text, Email, Mobile, Social, Web, Banner Ads, or QR Code.
Redemption
Upon check-out, the serialized offer is redeemed and the SKUx Warehouse is updated. SKUx partners have real-time access to the same redemption information.
Settlement
Settlement happens in near real-time with each transaction. SKUx sends settlement amounts in USD to balance the transaction. SKUx does a “Net Settlement,” “End of Day,” or “Period” depending on each partners’ process.
Reporting
Issuance to redemption, SKU-level data is available in real-time via the proprietary SKUx Analytics. Consumer engagement tools are available via selectable KPI’s and user friendly, customizable settings for hyper-targeting customers.
Intuitive Tools
Setting up and managing your directed spend campaigns is simple and intuitive. We’ve created selectable KPI’s and user friendly, customizable settings to give retailers and brands unprecedented control.
Our Blockchain Provides…
Trust and transparency
Traceability
A solution for fraud and double-spend
Our AI Insights Deliver…
Smart and highly personalized digital promotional offers
Deep insights to purchasing behavior and consumer intent when it matters most
Practical analysis leading to tactical application for brands, retail and marketing agencies
“Ultimately as we move forward into a digital future more and more double-spend problems will manifest themselves. The only solution is functionally a trust network – blockchain. We can call it an association, or standardizations but ultimately it’s a function of trust within a group of like minded profit models and non-differentiated entities within the same industry.”
~ Moshe Joshua, CTO